YOKOHAMA in Poland. Interview with Jarosław Krzempek, General Manager of Yokohama CEE sp. z o.o. in Poland
What goals does YOKOHAMA have in Poland? Our goal for the upcoming years is to boost brand recognition in Poland and increase sales, especially in the premium car market. Needless to say, this is a huge professional challenge for me. YOKOHAMA is best known for producing high-quality passenger car tires, but this is not the company's only area of activity.
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